Gurgaon, July 21, 2009 - Drishti Soft, a leading provider of communications solutions, announced the appointment of Vipin Jethi as VP, Sales. Jethi brings in over 17 years of experience in solutions selling, especially in the Call Center industry.

Jethi will be responsible for directing the business and day to day operations through its next phase of growth. Says Bishal Lachhiramka, CEO, Drishti Soft "Vipin brings a wealth of experience in Sales and Business Development across India and EMEA markets, and will be instrumental in enhancing Drishti's presence across these markets. His industry experience, leadership abilities, and team management skills will push Drishti on the next level of growth."

Vipin would be predominantly involved in channel management and direct sales in India and EMEA. "I am glad to join Drishti in this capacity. Drishti is the leader in communications solutions. At this juncture, I believe that the company has the potential to expand its worldwide presence on account of its innovative, customer centric solutions." says Jethi.

Having worked with the leaders in the area of Unified Communications supporting, TDM, IP and SIP technology, Jethi is quite optimistic about working with Drishti. Adds Jethi "I share Drishti's vision of bringing innovative, cutting-edge technologies to take a stride towards a new level of communications paradigm. I hope to add immense value to Drishti's growth by exploring and establishing new business avenues."

Previously, Jethi served in the capacity of General Manager -MEA at Al Yousuf Computer and Telecommunication. Prior to that, he worked as General Manager -MEA and Regional Head -North and East India at Servion Global Solutions Ltd.

About Drishti

Drishti provides Contact Center Software & Enterprise Communications Solutions. The Company creates innovative Communications technologies for next-generation Enterprises, empowering them to dynamically manage their Business Processes. Drishti's customers enjoy significant benefits in terms of increase in efficiency levels, reduction in operational costs, flexibility to grow, consistent user experience and a demonstrable ROI.

Drishti's innovative solutions are running successfully at hundreds of client locations across the globe. The Company has been awarded the NASSCOM Innovation Awards 2008, IP Contact Center Technology Awards 2008, Member's Choice Award 2008, and the BPONews Best Contact Center Solution 2007. Drishti is also among the Deloitte Fast 500 Company in APAC, and a Red Herring finalist.