Gurgaon, November 21, 2011: Ameyo becomes the technology of choice for high-value customer experience management operations of Peninsula Land Limited. The leading real estate developer was looking for a solution to enhance their customer's experience as well as their customer reach program. They needed a solution that can easily integrate with the Microsoft Dynamics CRM in order to provide a unified IT system for their employees.

As Kailash Kamal, IT head of Peninsula Land Limited elaborates - "We were looking for a dynamic and robust technology platform that could help us achieve higher quality of customer interaction management. The other key requirement included solution's capability to integrate with third party application"

Being one of the largest players in the Indian real estate domain, Peninsula Land Limited had stringent criterions to choose the technology. After evaluating various business requirements and aspects including scalability and ease of integration, the leading real estate developer zeroed down on Ameyo, the multi-award-winning solution from Drishti.

Adding further Kailash said "Ameyo enabled us to improve our sales strategy to deliver significant increase in our business productivity. The solution was flexible as well as responsive to integrate seamlessly with Microsoft Dynamics CRM thereby simplifying sales processes for us. The solution helped us in automating our process allowing us to focus our resources on core business practices."

Ameyo is built on SOA and MDA based solution architecture, leveraging this enterprise can easily enable process automations and customizations on-the-fly. Ameyo is feature-rich contact center software equipped with high-end features and capabilities which empowers enterprises to effectively manage their business resources and enhance productivity.

About Peninsula Land Limited:

Peninsula Land Limited (PLL) is one of the largest players in the Indian real estate domain and a part of Ashok Piramal Group. Peninsula is known for creating projects of international repute. They are known for their professional corporate management, international landmarks and value additions thorough their knowledge of key issues and challenges of developing properties. Peninsula's stronghold is visible in Western India - having established a solid footing in Mumbai; they are now spreading into other parts of India.

About Drishti:

Drishti-Soft Solutions Pvt. Ltd. is a leading innovator of communications technologies for next-generation Enterprises, empowering them to dynamically manage their Business Processes. Their customers enjoy significant benefits in terms of increase in efficiency levels, reduction in operational costs, flexibility to grow, consistent user experience and a demonstrable ROI. Drishti's multi-award winning innovative solutions are powering millions of customer interactions across the globe.