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With a commitment to assimilate Rural India into the knowledge economy, we aim to set up about 500 BPO centers over the next seven years, in rural towns & villages in India having a population below 20,000. The idea is to introduce rural youth to BPO opportunities and provide them employment in their own villages. Besides bringing cost effectiveness to the clients, Rural Shores ensures quality of service delivery by leveraging the best available technology.
Murali Vullaganti
CEO & Co-founder
Rural Shores
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Ameyo becomes the technology powering the customer support center of Myntra.com

India's largest online apparel store chooses Ameyo for managing its business interactions

Gurgaon, March 12, 2012- Ameyo, the leading contact center software from Drishti becomes the technology-of-choice for top e-commerce company in India-Myntra.com. The latter boasts of a range of customer interactions taking place every day, including customer queries, order booking and telemarketing. For effective process management, Ameyo was deployed that provided a unified window for interaction management and delivering superior customer experience.

Talking about customer experience management, Mohit Mital, VP -Customer Experience at myntra.com says, "Being a leader in the online fashion and lifestyle space in India, myntra has empowered consumers to look good by bringing fashion closer to them. Enhancing customer satisfaction and providing faster delivery of consumer goods are some of our brand promises. For this, we needed a solution that could provide process automation and enhance our potential to reach-out to new customers, while ensuring customer retention. Ameyo Communications Suite was chosen among others as the most reliable solution to effectively manage our operations."

Elaborating on the benefits of the solution, Girisha R, Sales Manager at Drishti-Soft says, "Ameyo, being a comprehensive solution helped myntra, achieve superior customer interaction management. Having dominated the online space for quite some time and backed by Ameyo, myntra has recorded a significant increase in business productivity as well as looks forward to a future expansion".

Ameyo communications suite is a perfect fit for today's e-commerce businesses that are widely looking to implement automation systems in order to manage the entire customer interaction cycle. The solution delivers unfailingly with uptimes of the order 99.9% and process specific customizations on the fly.

About Myntra Designs Pvt. Ltd.

Myntra Designs Pvt. Ltd. is one of India's top e-commerce companies focused on sports and casual lifestyle products. It enables individuals and corporate to create their own products by adding content of their choice - photos, graphics, designs, slogans etc. - on a wide range of consumer products. Myntra's value proposition revolves around giving the consumer the power and ease of purchasing products online. Its key differentiators are - largest and latest product catalog, great usability, 24X7 customer support and favorable return policies for consumers.

About Drishti

Drishti is a leading provider of Contact Center Software and Enterprise Communications Applications. Drishti offers communications solutions that empower enterprises to dynamically manage Business Processes, Interactions, Workforce and Service Levels on emerging Unified Communications (IP Telephony, Unified Messaging, Conferencing, Presence Management, and Application Collaboration), SOA (Service Oriented Architecture), and SaaS (Software as a service). Cutting-edge technologies from Drishti have been designed to add value to the businesses and pave way for a structured growth. Their customers enjoy significant benefits in terms of increase in efficiency levels, reduction in operational costs, flexibility to grow, consistent user experience and a demonstrable ROI.

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The hosted contact center business is witnessing a huge growth with the overall hosted revenues set to grow at 34.1% CAGR by 2013. The opportunity is very appealing as a new business area especially with verticals such as Telecom, BFSI, Hospitality & Travel, Healthcare, Entertainment and Logistics opting for call center solutions over a hosted platform from. Considering this phenomenal growth, Spectranet is happy to partner with Drishti-Soft to offer hosted contact center solutions.
Mr. Sunando Bhattacharya
Head-Marketing & Customer Solutions
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